Video marketing has never been bigger. Considering the fact that there are over 4 billion videos viewed on YouTube everyday, it’s easy to see the appeal of marketing videos online. However, making a successful video marketing campaign isn’t easy. It takes some serious web video production to get the thousands upon thousands of hits you’d like.
So, to help you make the most successful campaign, here’s a few web video production tips to help you out!
1. Who Is Your Audience?
According to the Search Engine Journal, YouTube’s demographics are predominantly Generation Y viewers (those born mid 70s to early 2000′s), but there is a diverse range of people who use the website. In fact, household incomes can vary greatly